Platform · Score · Soon Soon
Match Quality: event match quality on Meta
A feature coming soon. It is not available yet and we give no dates.
In short
Match Quality is an upcoming CJM feature, currently labeled “Soon”. It will track the event match quality that Meta calculates on the data CJM sends it. This page does not anticipate dates or results, and it makes no promise about match quality.
What is Match Quality?
It is a feature of Score that is still coming. It will track the event match quality that Meta calculates on the data CJM sends it. For now it is labeled “Soon”.
When is it out?
We do not say. This page does not anticipate dates, numbers or results.
What can I use today?
- The CJX™ Pixel to collect events.
- The Meta Conversions API to send them to Meta from the server.
- The CJX™ Score to rate leads. It measures the lead, not match quality.
Where does it fit?
The connection with Meta goes through Meta Ads. See the plans or check your tracking with the free audit.
Questions about Match Quality
Is Match Quality available yet?
No, it is coming soon and shows as “Soon” on the site. We give no dates.
Do you promise better match quality?
No. Meta calculates match quality and CJM promises no results. The CJX™ Score measures the lead, not match quality.
Can I already send events to Meta with CJM?
Yes: the Meta Conversions API and server-side tracking are available. With Google Tag Manager installed, the pixel is published without developers; without GTM, a code change is needed.
Enter your site. CJM takes care of tracking.
From first click to signed contract.