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Platform · Unify

Consent Mode v2: consent follows your site's banner

Consent Mode v2-style signals for the CJX™ Pixel and for tags on GTM.

In short

Consent in CJM follows your site's banner. Four Consent Mode v2-style signals pass to the CJX™ Pixel and to Google Tag Manager tags, connected to Iubenda, Cookiebot or manual setup. This is not legal advice: compliance stays with your banner and your privacy notice.

What does this feature do?

It brings the consent collected by your site's banner into tracking. There are four Consent Mode v2-style signals, which the CJX™ Pixel updates when the visitor makes a choice. CJM also publishes the consent tags on Google Tag Manager.

Which banners does it work with?

  • Iubenda, through the connection.
  • Cookiebot, through the connection.
  • Other banners, with manual setup.

Is it a compliance guarantee?

No. The wording is "Consent Mode v2-style" and it is not legal advice. Banner, privacy notice and legal bases stay with you. The site's legal pages are in Legal.

Do I need a developer?

Not with GTM installed (one-click GTM setup). Without GTM, with undetected consent or with unusual forms, a code change is needed.

What changes for event sending?

Server-side tracking and the Meta Conversions API take consent into account. It is part of Unify. See the plans.

Questions about Consent Mode v2

Does CJM make my site compliant?

No. CJM carries your banner's consent to the pixel and to the tags, Consent Mode v2-style. This is not legal advice: compliance stays with your banner and your privacy notice.

Do I need a developer?

Not with Google Tag Manager installed: CJM publishes the tags in the container. Without GTM, with undetected consent or with unusual forms, a code change is needed.

Which banners does it work with?

With Iubenda and Cookiebot through the connection, or with manual setup for other banners.

What happens if the visitor does not consent?

The pixel follows the signal it receives from the banner. For Meta, without consent for user data and for personalization, CJM does not send the event.

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